An Ad-hoc Announcement is a one-time communication campaign in Denticon Patient Communication that allows practices to send targeted emails or text messages to a selected patient audience. Ad-hoc Announcements are commonly used for marketing promotions, practice updates, special offers, new provider announcements, holiday messages, office closures, and patient engagement campaigns.
Common examples include:
- New patient specials
- Whitening promotions
- New provider introductions
- Referral programs
Prerequisites
Before creating an Ad-hoc Announcement, ensure you have:
- Access to the Denticon Patient Communication module.
- A communication template (email or SMS) or the ability to create one.
- A mailing list or defined patient selection criteria.
How to Create an Ad-hoc Announcement
Step 1: Open Patient Communication
Navigate to:
Utilities Menu → Launch → Automated Campaigns
Step 2: Select Ad-hoc Announcement
Click the Ad-hoc Announcement icon.
Step 3: Enter Campaign Information
Complete the following fields:
| Field | Description |
|---|---|
| Campaign Name | Enter a descriptive name for the campaign |
| Status | Set to Active |
| Delivery Type | Choose Email or SMS (depending on your setup) |
| Delivery Date & Time | Select the date and time for the message to be sent |
| Event Trigger | Select the applicable trigger/event |
| Event Date | Choose the appropriate event date |
Step 4: Select a Template
Choose an existing communication template or create a new one.
Step 5: Define Your Audience
Configure the patient selection criteria.
Step 6: Schedule the Campaign
Choose the desired send date and time.
For Ad-hoc Announcements, messages must be scheduled at least one hour into the future. Denticon allows precise scheduling down to the minute.
Step 7: Save and Activate
Review the settings and click:
Save → Confirm
The campaign will now appear in the Patient Communication dashboard and will be sent according to the scheduled date and time.
Any additional questions, please reach out to support@planetdds.com.